THE MYTHOPOETICS OF THE ARCHADERESSE (A STORY IN A GLASS OF WINE)

Abstract

The article explores the mythopoetic terroir of the Kozskaya and Tokluk valleys on the southeastern coast of Crimea near the city of Sudak. The basis of the mythopoetic reality of wine, from the point of view of the authors, is the historical events associated with the stay of the Hellenes, Genoese, and Ottoman Turks in these places. Throughout the history of winemaking, since antiquity, the wine-making tradition in this terroir has not been interrupted, which has allowed the preservation of more than fifty indigenous grape varieties growing only in this area. The special piquancy of this area is given by the fact that it was in this region that the Russian school of scientific viticulture and winemaking began to take shape. The rich history has left a noticeable mark in the folklore of the indigenous inhabitants of the valleys, which became the basis for the release of the popular book series “Legends of the Crimea”. The authors are convinced that the essence of the wines of JSC “Sunny Valley” can be fully revealed only through an appeal to the mythopoeic logic of combined historical and fabulous impressions, which connects a specific historical fact, the legend of the area with the aroma, taste and color of wine into a single cognitive node. Specific examples of mythopoetic rebranding of the following wine brands are offered: Kokur of the Sunny Valley (dry white wine), Tokluk Montepulciano (complex dry red wine), Porto of the Sunny Valley red (liqueur wine), Cahors of the Sunny Valley (liqueur wine). The reference points for building the mythopoetics of wines are the images of: Pericles (Kokur), the knight Carlo Lomellino or the brothers Guasco (“Tokluk” Montepulciano), Athanasius Nikitin (Porto), the temple of Kilis-Kai (Cahors).

For citation:
Shevchenko, O. K., & Dorofeeva, A. A. (2024). The mythopoetics of the Archaderesse (a story in a glass of wine). Experience industries. Socio-Cultural Research Technologies (EISCRT), 2 (7), 188-224. (In Russian). https://doi.org/10.34680/EISCRT-2024-2(7)-188-224